Business Marketing Advertising

I sometimes wonder if we are not losing out by being too easily satisfied with ourselves.
Here is what makes me think so. A certain sales manager received word that his competitor was getting a large business from a certain account. He spoke to the salesman, who insisted there was nothing to it. He was satisfied that he was getting all the business.
But his sales manager was not so easily satisfied. He went to see the account himself. He found that the customer was giving the competitor fifteen times more business than he was giving his salesman ? not a little more, but fifteen times more.
Moreover, the customer didn’t know why he was giving such a large proportion of his business to a competitor. So far as the sales manager could learn, the only reason why his salesman was not getting more business was because he was satisfied there was no more to be had! Can you imagine that?
When the sales manager told the salesman what he had learned, the salesman had a hemorrhage. His balloon burst. He vowed he would get all that man’s business ? and he did. Last month he sold that customer more than he had bought during six previous months combined.