Email marketing is become more and more popular. Not only online businesses are using email marketing, offline small businesses are using it as well.

I went to a pharmacy a couple of days ago, they asked me if I want to give them my email address so they can send me coupons when I check out at the cash register. I did.

Many people might worry about getting spam and they don’t want to give you their email addresses, but if you give them some benefits, they might give you their email addresses.